https://www.emiliacostaportfolio.com/home daily 1.0 2023-04-17 https://images.squarespace-cdn.com/content/v1/5f74a7d71ce54f5d633dd8e4/1602527869913-GBA5CX3RV29418DLDCWP/image-asset.jpeg Home https://images.squarespace-cdn.com/content/v1/5f74a7d71ce54f5d633dd8e4/1602528362245-4HU9YZYE0JAT5UP422JF/krists-luhaers-DSB1MZWsGco-unsplash+%281%29.jpg Home https://images.squarespace-cdn.com/content/v1/5f74a7d71ce54f5d633dd8e4/1602528110297-57D4RPEPQVA7QSDTJ5RL/image.jpg Home https://images.squarespace-cdn.com/content/v1/5f74a7d71ce54f5d633dd8e4/1674501924159-S2SIJYFQCRZYUBZQO962/unsplash-image-bn-D2bCvpik.jpg https://images.squarespace-cdn.com/content/v1/5f74a7d71ce54f5d633dd8e4/1601483363362-RYY7IUIERQBSGWKXNLDI/Screen+Shot+2020-09-30+at+12.28.52+PM.png Home - 2020 Ad Sales Political Strategy While working as Ad Sales Director at Vevo, I was tasked with developing the go-to-market strategy for political advertisers looking to diverse, young audiences on Vevo. My strategy and positioning was used to secure millions of dollars in political advertising across the platform for the 2020 election. https://images.squarespace-cdn.com/content/v1/5f74a7d71ce54f5d633dd8e4/cbecf7e3-5da2-428f-877a-0f2de1651660/rosalia-ayntk.jpg Home - Latinas x Beauty To celebrate Hispanic Heritage Month, a top Vevo beauty advertiser invited Vevo to present insights on the Latina audience and her media consumption habits. In collaboration with sales and research, I built a custom Somos Vevo narrative that we presented in-person to a group of brand decision makers. Our presentation earned strong praise from our client and ultimately drove additional business for Vevo across multiple beauty brands. https://www.emiliacostaportfolio.com/resume daily 0.75 2023-03-28